ADSPEAK Podcast: Keeping Air in the Jordans

I joined ADWEEK’s editor-in-chief to discuss the history and influence of Jordan Brand, 
the marketing elements behind its 40th anniversary, 
and what the brand needs to do to stay relevant for the next generation of athletes and everyday consumers.

Also, read: 

How Jordan Brand Is Marking ‘40 Years of Greatness’ While Ushering in a Bold New Era 


I co-strategized this social video to accompany my story on Stanley 1913’s collaboration with Post Malone 
and the brand’s overall culture-first marketing strategy.

Read:

With Help From Post Malone, Stanley 1913 Wants to Show It Sells More Than Cups






I provided a voiceover and co-wrote a script for this social post to accompany my round-up of Wicked brand collabs.

Read:

5 Gravity-Defying Wicked Marketing Collabs